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In Australia, we’re shifting our consideration of EV ownership from an environmental choice to an economical decision for the household. Read our latest reports to learn more about trends, insights and changing attitudes.
Across the nation, we’re more open to owning electric vehicles than ever before.
Almost a third of Australians (31%) would now consider a battery electric vehicle (BEV) – up from 20% in 2024 according to the latest ‘Changing Gears: Closing the Confidence Gap’ report from August 2026.
There are more brands and models entering the market, improved affordability, advances in battery technology and an increased network of charging infrastructure helping to pave the way for greater adoption.
In a period of uncertainty about fuel costs and energy security, more Australians are shifting consideration of EV ownership from an environmental choice to an economical decision for their household.
There are now close to 500,000 EVs on our roads (almost 3% of all vehicles) according to CarLoop, an Australian EV data platform.
Recently, an influx of new brands, models and vehicle types have entered the Australian market – offering greater choice, at lower price points.
For the first time, lower running costs have overtaken environmental concerns as the biggest reason Australians are choosing EVs.
The conversation is shifting from values to value. Australians still care about sustainability, but household budgets are driving major purchase decisions.
A better understanding of the reality of EV running costs is helping more people take the leap to electric vehicle ownership.
Read more about the price of EV ownership in 2026.
Our EV market has reached a new stage. Australians are now open to owning an electric vehicle, as familiarity grows and scepticism fades.
The next phase of EV adoption will involve helping people determine if an EV makes sense for their everyday life. Practical considerations still pose the greatest barrier to ownership.
Building confidence around charging, battery health, repairs and resale value will help move more Australians from considering an EV to confidently buying one.
